Let’s say that you are running a business, or a blog, or a product line, or something that will make you money.

What do you do to make it most successful?

What are the steps that someone should take to go from nothing to profitability?

Today, I am going to walk you through 5 things that you should be doing to achieve the most success that you can in your business.

Having a Clear Plan

“A dream written down with a date becomes a goal. A goal broken down into steps becomes a plan. A plan backed by action makes your dream a reality.”

This is an anonymous quote that I found on the Internet.

If you don’t know what you are doing, you’re just floating around and being carried farther and farther from where you want to be.

Having a plan is important to know what you are doing at all times.

Without a plan, you just do random things without a real goal of what to do.

This wastes time that you could spend on anything else, and you know that you can’t get the time that you spent back.

Playing the Long Game

This one is obvious but still important.

None of the successful businesses and brands that you see today got to where they were by just wishing upon a star or giving it a couple of days.

The process took several years!


Elon musk started that company over 20 years ago, now SpaceX is estimated to have a net worth of over $30 billion.

YouTubers with 10 million+ subscribers.

Most YouTubers that have over 10 million subscribers took 5 years or more to achieve that milestone, now they have a net worth of at least $10 million each.

Robert Kiyosaki.

Started his work in 1997 developing Cashflow Technologies, after 23 years, has an estimated net worth of $80 million.


They started 44 years ago, and today, they have an estimated net worth over $200 billion.

I’m not saying go out and develop the new Apple or SpaceX, but know that achieve large amounts of success and wealth come with time.

That is why quick highs are just not sustainable.

Solving Problems

People pay for what they think or what they know can solve a problem.

This is the perceived value of a product or service.

For example, if you are an affiliate marketer and you write reviews about products on Amazon, you are controlling the reader’s perceived value of the products that you are reviewing.

If you give bad reviews about a product, you change the reader’s perceived value of a product to one that won’t help them.

On the other hand, if you give a good review of a product, the reader’s perceived value of the product has increased.

Same if you are selling a product or service yourself. The way you market your product(s) affects the viewer’s or reader’s perceived value of the product or service that you are selling.

If you can tell someone why they need the thing you are promoting or selling, and you can tell them what problems it will solve for them, in turn, there is a lot less grey space as to whether the product fits the reader’s needs.


There are two different definitions of investing.

  1. Putting profit back into the place it came from
  2. Putting profit into something

One will help your business, one will hurt it.

The first definition is reinvesting, which is putting the profit that you earned from your business back into it to do something like run advertisements or sell merchandise. Doing this increases the exposure to your business and therefore increases the profit you get.

The second definition is investing, not necessarily putting the funds back into your business, but into something else. Doing this doesn’t grow your business anymore from what it was before then. If your business doesn’t grow, it doesn’t become more successful.

Taking Action

An idea in your head is just that, an idea in your head.

If you don’t take steps to make that plan a reality, then nothing will change.

If you expect a business idea to become successful, but you don’t even try to make it work, then of course it won’t be successful.

You are in control of your life and what you do, so make sure that if you have that business idea or that website idea, just go for it.

Common excuses that I hear are, “I don’t have time, I don’t have the money, I don’t have the skills.” Excuses are just your brain telling yourself ‘you can’t.’

Thinking with excuses won’t make you or your business successful.

You don’t have enough time? Then wake up earlier or skip one hour of Netflix and Youtube binging.

You don’t have the money? Then save better, work on a less ambitious project, or start a crowd-funding campaign.

You don’t have the skills” There are courses online, both paid and free, of any skill you could imagine.

Stop making excuses and just go for it, your future successful self will thank you.

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If you have any further questions about anything listed here, or you just want to talk about this topic, leave a comment below this article and I will do my best to answer.

Joseph Chunta

Hello! My name is Joseph Chunta, founder of Your Average Marketer. I am here to help with managing the website, but I will be writing for it as well. Giving honest reviews on Marketing Services and helping the next aspiring website owner. On the side, I am a Solo Game Developer and Website Builder. Writing code for games and websites in my free time.


Teresa · May 31, 2020 at 9:48 pm

All excellent points! For me, the one that stood out most was the playing the long game. I am a huge fan of immediate gratification and living in the moment. I tend to need short term goals. It has been of benefit to me thus far so I’m good with that. But I can see how long term goals are also key to long term success.
Good read, thank you!

    Joseph Chunta · June 1, 2020 at 1:08 am

    Hello Teresa.

    Learning to enjoy the process and playing the long game is one of many keys to becoming successful. If you enjoy what your doing or you enjoy the niche you are working in, continuing the development of a project won’t be as hard as it would be if you didn’t like whatever you were doing or whatever niche you were in.

    Thank you for sharing!

Ibi · June 1, 2020 at 11:02 am

Hello Joseph
This is amazing.

Thank you so much for simplifying, business truths in ingestible capsules. I couldn’t agree more?

I think the one thing that do people in, is the LONG WAIT. Especially in these times, people want to start businesses as an extra source of income.

And with the current situation of things, the need to survive is even more.

Having a goal and taking action, and weathering patience storm is the way to good in business.
Thank you for this piece.

    Joseph Chunta · June 1, 2020 at 1:52 pm

    Hello Ibi.

    Playing the long game is important to achieving long term success. People that get quick highs didn’t go through the process of creating that wealth. Therefore, not knowing how to spend it. Eventually ending up right back where they were before they got that quick high. All of these things are important to follow, but playing the long game if definitely an important one.

    Thank you for sharing!

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